Lexico Shop
Web Design & Development
My Role
Web Designer & Developer
Collaborators
Deliverables
Web Design
E-Commerce shop
Colour Palette
Font Library
Project Overview
Lexicon Shop, a long-established Greek retailer specializing in school and travel Backpacks, recognized the need to revamp their outdated website to better meet the demands of modern online shopping. The goal was to create a sleek, user-friendly digital experience that reflects their reliable brand identity while enhancing navigation and usability. The redesign focuses on bringing their product range to life through intuitive layouts, vibrant visuals, and a seamless shopping flow that prioritizes convenience and trust.
The Problem
Outdated
Inconsistent
The existing Lexicon Shop website had a dated design that didn’t align with contemporary user expectations. Poor mobile responsiveness, slow loading times, and a confusing site structure led to high bounce rates and customer frustration. The challenge was to create a modern, engaging e-commerce experience that both showcases the brand’s catalog and improves the online shopping journey.
The Solution
Modernized
Streamlined
To address these issues, I designed a modern, visually cohesive interface that reflects Lexicon Shop’s trusted brand while optimizing user experience. The new layout emphasizes clarity, with intuitive categories, quick navigation, and seamless mobile performance. A refreshed visual identity integrates their established color palette with clean typography and updated imagery, creating an inviting, trustworthy online environment.
Conclusion
Modern
Intuitive
Redesigning Lexicon Shop’s website was an exciting challenge that combined modern e-commerce design principles with the brand’s rich history. The result is a fresh, user-centered digital storefront that not only simplifies the shopping experience but also strengthens Lexicon Shop’s connection with their audience. This project reflects my approach to crafting digital experiences that are both functional and emotionally engaging, positioning brands for online success.
Got an Idea?
Let's make it Happen!
Whether you have a big project in mind, or just want to collaborate, I’d love to hear from you.